Privacy Policy
Overview: At Naixer (operated via naixer.com), accessible from our official platform, one of our main priorities is the privacy of our global visitors, B2B distributors, and commercial clients. This Privacy Policy outlines the types of personal information collected and recorded by Naixer and how we use, process, and protect it in compliance with international data standards (including GDPR and CCPA guidelines).
1. Information We Collect
We collect information to provide better direct-factory commercial refrigeration solutions, process equipment inquiries, and improve your navigation experience on our website.
A. Information You Provide Voluntarily
When you fill out our contact forms, request a 2026 product catalog, or submit a RFQ (Request for Quote) on naixer.com, we may collect personal and business details including:
- Contact Information: Full name, professional email address, WhatsApp/phone number, company name, and official job title.
- Inquiry & Project Details: Target market, estimated daily ice production requirements (Lbs/24h), preferred ice type (e.g., Gourmet Cube, Crescent, Nugget, Flake), and delivery destination.
- Communication History: Records of correspondence, support requests, or customized OEM/ODM specifications sent to our team.
B. Information Collected Automatically
Like most commercial B2B websites, naixer.com automatically gathers standard technical log data when you visit our pages:
- Device & Network Data: IP address, browser type, operating system, language preferences, and referring URLs.
- Usage Metrics: Pages viewed, time spent on commercial buying guides, button clicks, and scroll depth.
2. How We Use Your Information
Naixer uses the collected data exclusively for legitimate commercial and customer service purposes, including:
- Processing wholesale quotes, issuing Proforma Invoices (PI), and coordinating international freight shipping.
- Recommending exact ice machine models based on your specific venue type (e.g., coffee shop, cocktail bar, hospital).
- Sending technical specification sheets, user manuals, and maintenance guides related to your equipment.
- Analyzing web analytics to optimize naixer.com site speed, user navigation, and mobile accessibility.
- Complying with global trade regulations, customs clearance, and anti-fraud verification.
3. Cookies and Tracking Technologies
naixer.com uses essential and analytical cookies (such as Google Analytics) to improve your browsing experience and understand traffic patterns.
Cookies allow us to remember your preferences and optimize page loading times. You have the right to disable or customize cookies at any time through your browser settings. However, disabling essential cookies may impact certain interactive features on our site.
4. How We Share Your Data
We do not sell, rent, or trade your personal information to third-party advertisers. We only share data with trusted service providers under strict confidentiality agreements for the following operational needs:
- Logistics & Shipping Partners: To arrange ocean/air freight, customs clearance, and inland door-to-door delivery of ice equipment.
- IT & Cloud Infrastructure: Web hosting servers, security firewalls, and CRM databases storing sales inquiries.
- Legal Compliance: When required by law enforcement, subpoena, or international trade regulations.
5. Data Security & Storage
Naixer implements industry-standard technical and organizational security measures (including SSL encryption, secure firewall protocols, and restricted administrative access) to protect your personal information against unauthorized access, alteration, or disclosure.
While no transmission over the Internet can be guaranteed 100% secure, we continuously upgrade our cybersecurity standards to match our hardware quality.
6. Your Data Protection Rights
Depending on your location, you hold specific data rights regarding your personal information:
- Right to Access: Request copies of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete commercial information.
- Right to Erasure: Request the deletion of your personal data from our active CRM database.
- Opt-Out: Unsubscribe from marketing newsletters or equipment update emails at any time via the "Unsubscribe" link or direct request.
7. Third-Party Links
Our website may contain links to external industry resources, certification portals, or social channels. Naixer is not responsible for the privacy practices or content of these external third-party sites. We encourage users to read the privacy statements of any linked website.
8. Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect technological changes, trade compliance requirements, or operational updates. All revisions will be posted directly on this page with an updated "Last Updated" date.
Contact Naixer Data Protection Officer
If you have questions, concerns, or data rights requests regarding this Privacy Policy, please reach out directly to our global privacy team:
Brand / Owner: Naixer Commercial Equipment
Official Website: https://naixer.com
Email: marketing@naixer.com (or your designated sales contact)
Factory Address: Guangzhou, Guangdong Province, China